Small challenges that bring them back.
Set missions — like visiting three times this week or trying two products — and reward whoever completes them. A touch of play that multiplies visits.
Sequences of conditions the customer completes for a reward.
A mission is a series of steps your customers complete at their own pace to earn a specific prize. It isn't just collecting stamps: it's setting a clear goal — come in three times this week, try the new product, bring a friend — and rewarding whoever makes it to the end. It's gamification applied to loyalty: it drives visits, steers behaviour and keeps interest alive week after week. Available on the Chain plan.
- It increases how often people visit by giving your customers a concrete reason to come back.
- It steers behaviour: nudge people to try new products or services you want to highlight.
- Reward on completion: the prize arrives at just the right moment, when the effort has been greatest.
Why missions really work.
More visits
An active challenge gives your customers a clear reason to come in before the week is out.
Play that hooks
Visible progress towards a goal triggers the same motivation as a game. Your customers want to finish what they started.
Steer behaviour
Design missions that take your customers exactly where you want them: trying that new product, or coming in on quiet days.
Reward on completion
The customer knows from the start what they'll get. That clarity makes the challenge appealing and the prize feel earned.
Flexible: you design the challenge
Change the conditions whenever you like: number of visits, specific products, times of day. You're in control.
It keeps interest alive
Missions change, so the programme never goes stale. Every new mission is a fresh reason to remember your business exists.
From mission to prize, with no fuss.
Create the mission and its prize
Set the conditions — how many visits, which products — and the prize for whoever completes it.
The customer makes progress
Every visit or action adds progress. The customer sees in real time how much is left to finish the challenge.
They finish it and win
As soon as the last condition is met, the prize is granted automatically. No paper, no manual work.
Turn loyalty into a game.
A points programme says “collect”. A mission says “go get it”. That small shift turns a routine into a personal goal, and makes your customers think of your business before they decide where to go.
More reasons to walk through the door
With a challenge half-finished, the customer has a concrete reason to come back this week rather than next.
Related features
Set your first challenge and watch them come back.
Start free, no card. Set it up between two coffees and let it run itself.